Last updated: Aug 1, 2023

This “Privacy Policy” describes the privacy practices of indent corp. and our subsidiaries and affiliates (collectively, “Spray”, “we”, “us”, or “our”) with respect to our processing of personal information pertaining to individual authors of content, or creators (as explained below), in connection with our services (the “Services”). We make creator personal information available to our business customers(the “Customers”) to enable them to plan marketing campaigns, understand their audiences, discover and connect with creators, and to track, manage, and report results. Where we refer to “Creators” in this Privacy Policy, we are referring to individuals who uses our Services and may have the ability to influence the behavior and opinions of others, including social media influencers (including on Instagram, Facebook, YouTube, TikTok, Twitch, Pinterest and X), journalists, public figures, individuals acting on behalf of brands, individuals acting on behalf of retailers, and similar individuals.

This Privacy Policy provides information about the types of personal information we hold about Creators in connection with the Services and how we collect, use and share it. It also tells you about rights some Creators may have and how they can exercise those rights.

We provide important information for Creators who are residents of California in the Your California Privacy Rights section of this policy.

Please note that this Privacy Policy does not apply to any personal information in connection with which Spray acts as a processor or service provider on behalf of our Customers or others. For example, once you enter a contract or otherwise engage with one of our Customers, the processing of your personal information by our Customer is outside of our control and subject to our Customer’s privacy policies, practices and any contract or other arrangement you or we may have with the Customer. Should you have any questions or concerns concerning the processing of your personal information by one of our Customers, please direct your inquiries to that Customer.

Personal Information We Collect

We may collect the following types of personal information about you in the following ways:

Information we obtain from third party sources, including social media platforms and publicly available online sources. We collect this data from a variety of third-party sources, including social media platforms (including via social media APIs), third party data collection partners and other publicly available online sources. Examples of the categories of personal information collected in this manner include the following:

• Identification data, such as your first and last name, email address, and the city, state and country in which you reside.
• Professional contact data, such as your business email address, job title and business sector.
• Social media profile information, such as your social media handles, username, profile pictures, interests, number of social media followers and other publicly-available personal information forming part of your social media account profiles.
• Social media content, such as the content of posts you make on social media as well as engagements with that content (e.g., likes, retweets and comments).
• Brand affiliations, such as brands and/or products endorsed or otherwise promoted by you.
• Purchase data, such as the names of products you have purchased, the date of purchase, the quantity purchased, the amount paid, the price of the products, and other details related to your purchasing history and behavior.

Information we obtain from you. Our Customers may request or recommend that you authenticate through the Services or you may otherwise directly contact or engage with us, in which case we may obtain personal information about you directly from you. Such data may include additional (but non-public) information within the categories of data identified in the “Information we obtain from third party sources, including social media platforms and publicly available online sources” section above, including (without limitation) your impressions, Instagram stories, and demographic data. Such data may also include the following categories of personal information: